Impact Point Group Blog

Admin Nov 17, 2022 1:02:24 PM 9 min read

Do you have a content engagement strategy in place?

The pace of innovation in event planning seems to have accelerated overnight. Remote work ...
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Admin Aug 15, 2022 12:46:44 PM 7 min read

No More Bad Events Podcast

Impact Point Group's President and Chief Event Strategist, Erica Spoor, brings her energy ...
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Admin Jun 14, 2022 2:47:24 PM 7 min read

Executives At Events – That Is The Question.

Who convened the largest audience used to be the top metric on the leaderboard. Nowadays ...
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Admin May 19, 2022 2:16:49 PM 4 min read

What Makes An Event Sustainable?

What Makes An Event Sustainable Recently, making events sustainable has become essential ...
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Admin Feb 17, 2022 10:11:58 AM 14 min read

A Comprehensive Guide to Corporate Event Management

A Comprehensive Guide to Corporate Event Management Events aren't just about dates, ...
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Admin Jan 7, 2022 4:12:29 PM 10 min read

Event Engagement: Is it Time to Rethink Your Return to In-Person?

When your team is making the choice between virtual and in-person events, there are many ...
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Admin Dec 20, 2021 9:00:00 AM 12 min read

Sales Kickoffs: How to Bring In-Person & Digital Together for Successful Selling

For many companies, the sales kickoff meeting is the one time each year where ...
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Admin Dec 10, 2021 10:00:00 AM 9 min read

What We Know About Event Technology and Machine-Learning

Event marketing has always been an effective method for attracting and retaining ...
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Admin Dec 1, 2021 2:49:50 PM 12 min read

How Experiential Event Companies Are Shaping Event Strategies

How Experiential Event Companies Are Shaping Event Strategies The past 18 months have ...
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Admin Nov 10, 2021 4:07:09 PM 24 min read

How to Master Event Design in 2022

How to Master Event Design in 2022 Event Design Has Never Been More Important. How Are ...
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