Our Journey Continues as Sparks, A Freeman Company
A year ago, we proudly announced that Impact Point Group was acquired by Freeman, the ...
The time is Now: The end of Your Fiscal Year is the Right Time to Build Strategy Into Your Event Portfolio & Align Your Team
If your CMO stopped one of your team members in the hall and asked about your event ...
Impact Point Group, A Freeman Company
As you may have read, this month was a big one for the team and clients at Impact Point ...
Freeman Acquires Boutique Strategy Consultancy Impact point group
Dallas, Tx (April 12, 2023) Today, Freeman, the global leader in events, announced the ...
Getting ahead of your stressful event planning cycle
Every year it’s the same. You scramble and stress out about budget and planning for next ...
Do you have a content engagement strategy in place?
The pace of innovation in event planning seems to have accelerated overnight. Remote work ...
No More Bad Events Podcast
Impact Point Group's President and Chief Event Strategist, Erica Spoor, brings her energy ...
Executives At Events – That Is The Question.
Who convened the largest audience used to be the top metric on the leaderboard. Nowadays ...
What Makes An Event Sustainable?
What Makes An Event Sustainable Recently, making events sustainable has become essential ...
Strategic Event Planning Process: How Strategy and Planning Co-Exist
When it comes time to plan a big corporate event, it seems like you never have enough ...